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What Is The Central Goal Of Marketing Campaign?

Digital marketing is an important promotional tool that every company, big and small, looking to do business online should take advantage of. With a range of options open to promote your company’s services to a targeted audience, and convert said audience into paying customers, the opportunities are endless. Unfortunately, however,

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How to Break Through the Fear of Getting Online Reviews

There’s nothing to be afraid of when it comes to getting online reviews. A Harvard Business Review working paper stated that if a business’s Yelp evaluation rating increased by one star, its revenues could also rise by between 5-9 percent. Positive comments written by customers give businesses instant credibility. It could lead

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How to Keep Your SEO Rankings After a Website Redesign

In today’s digital business landscape, your website is your primary tool to stay competitive. And just as every tool needs occasional sharpening to stay effective, so does your website. Customer expectations evolve over time, and you must learn to change with its ebbs and flows. Hence, the need to redesign your

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